Hi! I am Anneloes, a B2B marketeer, and I help companies to generate leads through inbound marketing.
When I was hired as the first and only marketeer at an international agency in 2018, I experienced the struggles that all companies face when starting a marketing department: no clear business identity and audience segmentation, lack of marketing expertise in-house, lack of time and/or budget, and no proven strategy yet.
Now I’ve been a freelancer in B2B marketing since 2020. I noticed that many companies have a great service or product, but miss out on clients because they don’t know how to approach marketing projects. And I’m here to change that.
With my experience in B2B marketing and past experience as a project manager of marketing automation projects, I help companies with B2B marketing. This includes the preparation and execution of marketing campaigns and webinars, such as landing pages, email automation workflows, blogs and social media content. Or implementing and optimizing a CRM such as HubSpot. Oh, and I have a background in web design, which is very convenient if you want to make small changes to your website, or if you don’t want to wait for 3 days on a design agency to crop a photo.
At the moment I work 100% remotely, to maintain focus and also to be able to work from Madrid sometimes. Madrid stole my heart when I studied here in 2013. Usually I work from my home in The Netherlands.